Realising Ideas and The Keystones of Business

 

Below is an outline of the areas covered; This subject has been delivered as a one-day seminar as well as a two-day Workshop incorporating the preparation of a business/project plan.

It was originally conceived for honors degree and masters qualification where business wasn't the primary skill.

It was transferred successfully into the corporate sector, see what our clients say.

Realisation – The First Steps

Can you succinctly state what your idea is?

Are you fully aware of the scope of your market?

Does it have limitations?

Coverage

Types of ideas – The Eureka moment – Spin Offs – Meeting a need - Other people’s ideas.

Products and Projects – Products and Services  - Different Structures.

Mission Statement – The elevator pitch – Copywriting.

Locating the Market – Who will buy and why.


Enabling – So what’s next? And who’s next?

 

Realising Your Presentation

How good are your presentation skills?

Are you clear about how you want your idea perceived?

Coverage


The Key to Presentation - So what are you passionate about?

Tools and Props – To use PowerPoint or not to use PowerPoint.

Testing – What is it? - How to.


Focus – Using presentation skills.

Branding – Going for The Essence.

 

Realising Finance

What is the first question anyone asks when they understand the project?

“How much does it cost?”

To answer that question on a new project seems like an impossible task. This session will give you the ground rules to navigate the unknown.

Coverage

Timeframe / Schedule – A fancy name for what you do when!

Chart of Accounts – It’s a list!

Budget – As above with resources and cost.

Cash Flow – You can’t have it all on day one!

Reporting – How much money in the honey jars?

 

Realising An Infrastructure

What options do you have to organise your project?


Do you have all the skills required?

What will you do on your first day of operation?

Coverage


Tools in the Toolbox - Lots of skills needed and when to use them.


Key Elements – Marketing, Management and Finance.

Management – Are you up to it? – Do you want to do it?

Statutory Obligations – Horrid words for Taxation, Accounting and Legal Obligations.

Sales, Marketing and PR – This is the lifeblood – To be taken seriously.

Finance – The key to control? – Good help required.

Business Affairs – Do you understand your skill requirement – How do the deals you make affect the management?

Team Structures  - Understanding Team Dynamics.


Putting It All Together

Do all the pieces interlock together?

Are you prepared for the commercial questions?

Can you prove your assumptions?

Coverage

Interlocking the Elements – Working together or Fail!

Business / Project Plan – You may be able to verbalise the plan, but can you lay down the detail so that others are confident with it?

The Team Journey – Can they all play their part?

Will We Make Money?– It may be the Bank the Board or your Boss, will your practical argument balance your passion?

Implementation – You get the go! – Are all the keys ready to turn – So what happens next?

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